Pitfalls and opportunities for environmental marketers

Issues such as global warming, ozone depletion, insufficient landfill capacity, and excess packaging are foremost on the minds of consumers. Companies face a myriad of environmental challenges, but they also recognize the opportunities to be gained by implementing responsible marketing action plans.     

The Moral Disillusionment Model of Organizational Transgressions: Ethical Transgressions Trigger More Negative Reactions from Consumers When Committed by Nonprofits

Journal of Business Ethics - We tested whether the impact of an organizational transgression on consumer sentiment differs depending on whether the organization is a nonprofit. Competing hypotheses...     

Participation and retention in a green tourism certification scheme

Tourism certification schemes offer a transitional procedure to a more transparent and sustainable tourism product. Engaging current and previous Green Tourism Business Scheme (GTBS) members in Scotland, this research addresses issues of retention affecting progression of sustainable tourism supply. Quantitative analysis tracking GTBS members over three time points reveals 2% growth but conceals significant flux in membership. Retention was calculated at 66%, where business type analysis discloses distinct issues among accommodation providers with 42% departing the scheme. Decline is greatest among B&;Bs and guesthouses (?61%), where poor and falling recruitment coincides with very poor retention (33%). Our analysis demonstrates that slow growth in membership is primarily a result of enterprises choosing to leave the scheme, rather than poor recruitment. Questionnaires from past and present GTBS members (n = 109) confirm the importance of personal pro-environmental philosophies and perceived business benefits in attracting members, yet anticipated benefits do not always materialise. The main reasons for leaving the GTBS relate to membership cost and unrealised benefits. Lack of scheme awareness, management, criteria, bureaucracy and time commitment were further departure factors. The paper offers some suggestions to address issues and enhance retention leading to sustainable growth among tourism certification schemes.     

The effect of human resource practices on perceived organizational support in the People’s Republic of China

Using a sample of workers and managers employed by a hotel located in Southeastern People’s Republic of China, we investigated the relationship between various human resource management practices and the perceived organizational support (POS) experienced by the employees. We then investigated the effects of POS on employee satisfaction. Our data suggest that hiring practices, training, and compensation practices predict POS. These results are consistent with previous research. We also found that POS influences worker satisfaction and acts as a mediator between select HR practices and satisfaction. This study contributes to the literature by replicating Western-based findings with a Chinese sample and illustrating that the attitudes of Chinese employees can be influenced through the use of HR practices.     

Hunting the Whale: More Evidence on State Government Leviathans

Caplan holds that governments are Leviathans, seeking to extend their power by increasing government expenditures beyond the level preferred by voters. We extend Caplan's model by examining the real (percentage) growth rates of government. We also examine whether government size increases at an increasing rate as the minority party weakens. We find evidence that supports and fails to support the original Leviathan hypothesis. We also fail to support our extensions of Caplan's hypothesis. Furthermore, our significant and contrary results have intuitively appealing interpretations. From these results, we conclude that the impact of political party power on government spending is ambiguous.     

The Economic Deterioration of the Family: Historical Contingencies Preceding the Great Recession

The “Great Recession” in the United States exposed contradictions between the economic well‐being of families and capital that developed in the decades prior to this latest downturn. Using social structure of accumulation theory, a qualitative institutional analysis, and quantitative time‐series models, this article investigates historically contingent relations between the nature of public assistance, family economic deterioration, and capital accumulation. To sustain the circuit of capital, I argue that the family propped up economic growth first through public cash assistance and then through private expenditures, the latter of which lead to the economic deterioration of families dependent on unprecedented levels of debt.     

The Role of Speculation and Information in the Early Evolution of the United States Ostrich Industry: An Industry Case Study

The U.S. ostrich industry was introduced in the 1980s and experienced rapid expansion in the late 1980s and early 1990s. Breeding stock prices rose rapidly and subsequently plummeted during 1993–1995. High prices are to be expected in the introductory stage of an industry. However, the magnitude of prices in the ostrich industry is likely due to overestimates of ostrich productivity and future demand for ostrich products, as well as speculation in the ostrich market. This paper discusses the evolution of the industry from the mid-1980s to the present.     

APPLICATIONS OF DECISION TREES TO THE EVALUATION OF APPLIED RESEARCH PROJECTS

Abstract I n this paper two applications of decision trees are described. These relate to the electronics and chemical industries and are concerned with the evaluation of applied research projects aimed at new products. It is demonstrated that decision tree diagramming is a demanding yet flexible technique which allows the representation of sequential decisions and subjectively based data in a readily understood form.     

Interdependence in the technology adoption decision among municipalities

This study examines the interdependence among municipalities in the discrete decision to adopt internet technology. Results from probit specifications with interaction effects suggest that cities are influenced by nearby neighbours with similar population size in developing a website. Evidence is also presented indicating interaction among municipalities in the decision to use internet technology to facilitate financial transactions.