An Investigation into Restaurant Attributes: A Basis for a Typology

This article has the aim of presenting the basis for a new, clearer classification of restaurant attributes. The research followed an interpretive approach with a systematic review of the literature, compared and contrasted with the findings of six focus group interviews. A new model was devised with seven categories of restaurant attributes. This article presents a model that needs to be tested. Also, follow-up articles with more detail about the attributes under each category will be presented. This article organizes the disparate literature on restaurant attributes and looks into the relationship between attributes, particularly its influence on perceived consumer value.     

An investigation into the impact of vacation travel on the tourist

This paper explored the impact of vacation travel on the ‘self’ using a questionnaire survey and interviews. Vacation travel emerged as a form of learning about the self, a journey of self‐discovery rather than self‐recovery. Travel impacts are predominantly self‐centered, producing changes that provide opportunities for personal growth. Experiences leading to these changes are mainly influenced by interactions with the ‘other’. Importantly, no significant association was found between personality type and being impacted, and no difference was found between a pleasurable and a miserable experience and being impacted. Both findings offer a contribution to knowledge and a platform for further research. Copyright © 2010 John Wiley & Sons, Ltd.     

You eat “like a girl”: gender differences in content and effects of food advertising depicting sports

Research to date is just beginning to examine the nature and impact of portrayals of physical activity on children’s attitudes in the marketing literature. The following two-part study therefore examines gender differences in the content and effects of food advertising depicting physical activities among children. Study one presents a content analysis of food advertisements shown during children’s television programming, revealing that healthy foods are associated with females while healthy activities are associated predominantly with males. Study two then examines children’s responses to an advertisement for an unhealthy food that portrays both male and female characters engaged in physical activities. Gender differences appeared to be the result of males’ greater belief that a junk food can aid in one’s physical abilities, leading them to hold greater intentions to engage in physical activity as compared to females and males who viewed an ad without physical activity.     

Are Foreign Banks Better Performers Than Domestic Counterparts? Examining the Financialization Hypothesis in Mexico

This article analyzes the relationship between “financialization” and the performance of credit institutions in Mexico over the period 1999–2013. On average, foreign banks have higher cost-to-income ratio and return on assets than domestically owned banks. Non-interest income to gross revenue positively contributes to foreign bank profits, which highlights income other than conventional banking transactions. When considering references in the literature to non-interest income as a proxy for financialization, our results imply that domestic banks are more dependent on traditional lending, such as interest-earning assets, whereas foreign banks seem to engage in greater diversification to support profitability. Overall, the banking system reveals tendencies (“financialization”) that can possibly work against credit facilitation in Mexico.     

Greenpeace v. Shell: media exploitation and the Social Amplification of Risk Framework (SARF)

This paper examines the usefulness of the Social Amplification of Risk Framework (SARF) in understanding the media's role in risk communication. Since the SARF was created in 1988, it has been both further developed and critiqued for (amongst other things) its: static conception of communication; lack of attention towards how key actors use the media; lack of systematic attention towards the media as an amplification station; and simplistic assumptions of how the media operate as an amplification station. A complex heavily‐mediated risk communication case study—the battle between Greenpeace and Shell over the deep‐sea disposal of the Brent Spar oil rig (1995)—is used to explore whether the SARF in its current stage of development stands up to these critiques. It is concluded that these critiques are more a consequence of how researchers have used the SARF rather than a fault of the SARF itself. Using the SARF framework with a qualitative case study methodology enabled systematic analysis of the role of relevant media in the social amplification of risk in the Spar issue, exposing how Greenpeace used the media to successfully communicate three risk signals, together with the inadequacies of Shell's reactions; and revealing the layering within amplification stations, including the media itself.     

The Ethics of Food Advertising Targeted Toward Children: Parental Viewpoint

The children’s market has become significantly more important to marketers in recent years. They have been spending increasing amounts on advertising, particularly of food and beverages, to reach this segment. At the same time, there is a critical debate among parents, government agencies, and industry experts as to the ethics of food advertising practices aimed toward children. The␣present study examines parents’ ethical views of food advertising targeting children. Findings indicate that parents’ beliefs concerning at least some dimensions of moral intensity are significantly related to their ethical judgments and behavioral intentions of food advertising targeting children as well as the perceived moral intensity of the situation.     

Character Portrayal: Examining Gender Roles in Television Commercials Targeted at Children in India and the United States

ABSTRACT

Children's market has been growing steadily not only in the United States but also globally. Advertisers have been targeting this segment heavily in recent years. Given the impact of this segment having increased rapidly in recent years, it is imperative for the advertisers to understand and develop effective advertising messages to reach this segment successfully. One of the essential components of advertisement content includes decisions regarding the gender portrayal of the characters. This study examines the depiction of self-presentation behaviors of the characters in commercials shown during the times and on the channels that children watch in India and the United States. The findings indicate interesting similarities and differences between the two countries. Managerial implications and future research directions are offered based on the findings.     

How do mega-bank merger policy and regulations contribute to financial stability? Evidence from Australia and Canada

Although the role of financial regulatory failures in the global financial crisis (GFC) has been explored extensively in the post-GFC literature, our knowledge of the role of bank merger and takeover policy and regulation in reinforcing financial stability is limited. Based on an exploratory case study of Australia, which is examined in comparison to Canada, this article argues that competition policy and regulation contributed to financial stability by insulating the largest Australian and Canadian banks from domestic or foreign hostile takeover threats, and by limiting their asset size, and thus their internationalization and interconnections with the global banking community.     

Corporate Sponsorships in Schools: Altruism and Ethical Judgments

Over the last several years corporate sponsorships have become prevalent within the U.S. K–12 school system. For corporations, sponsorships can be an effective method for targeting young consumers. For schools, corporate sponsorships are an opportunity to replace state funding that has been lost since the 2007 financial crisis. However, many people have voiced concerns about the ethicality of corporate involvement in schools. Accordingly, the purpose of this quasi-experimental study was to examine parents’ views of corporate-school sponsorships. Results indicate that altruism is a key factor; that is, sponsorships that provide direct benefits to students are viewed more favorably, and that parents who are critical of children's advertising tend to view corporate-school sponsorships less favorably.     

Bargaining with Multinationals: Why State Capacity Matters

Dominant models of bargaining between states and multinational corporations (MNCs) have widely held that bargaining relations, especially in high-technology manufacturing, have changed from confrontational to cooperative. It is consequently argued that there is little formal entry bargaining among these actors. However, there are three primary weaknesses in this literature. First, the understanding of outcomes is limited to the terms of investment agreements. This static view ignores the dynamics of bargaining processes and decisions not to invest, which also deserve explanation. Second, it is MNC-centric, ignoring state's privileged role in relation to the governance of entry bargaining in domestic policy-making processes. Third, it views state as a monolithic entity, ignoring the bargaining that occurs inside states. To redress these issues, this article offers a state-centric bargaining model. It identifies administrative and institutional capacity as two critical components of state capacity. It chooses the entry bargaining from 2005, when Hyundai Motors Corporation considered establishing a USD1.5 billion car-manufacturing plant in Turkey. It shows that state capacity in the governance of a domestic policy-making process affects the outcome of entry bargaining: When state capacity is weak, an MNC's decision not to invest is a more likely outcome.