Conceptualising consumer economic nationalistic tendencies: scale development and validation

Economic nationalism has been identified as a critical component of nationalistic sentiment, influencing cognitions, attitudes, evaluation and purchase intentions. While a distinction is made between economic nationalism and other measures of national and international orientation (i.e. consumer ethnocentrism), previous empirical studies explore the concept in a ‘unified’ form. This study bridges this gap by developing a scale specifically tailored to measure consumer economic nationalistic tendencies. Scale generation, purification, validation and confirmation are achieved through four studies.     

Development and Validation of Consumers' Need for Ingredient Authenticity (CNIA Scale)

ABSTRACT

Concepts from country-of-origin, the authenticity concept, and ingredient branding make up the essential literature for this scale development. This study intends to develop a scale specifically to measure consumers' motivation to seek for ingredient authenticity. While studies on authenticity have heavily looked into brands, this study aims to uncover consumers' motivations of ingredient authenticity of the raw materials and artisan skills of the products. Four studies were undertaken to develop and validate this scale. The research adopted the Churchill's (1979) method of scale development. The methods for scale development and its implications are also highlighted.     

Revisiting Country Image – Examining the Determinants towards Consumers' Purchase Intention of High Technological Products

ABSTRACT

The purpose of this study is to investigate consumers' perceptions towards a developed country image (e.g. USA) and a developing country image (e.g. China) in relation to evaluating and buying high technological products, more specifically, smartphones. In addition, the research also examines the effects of consumer aspirations and product knowledge as consumption traits towards buying behavior. A self-administered questionnaire was employed for this study using established scales with the questions formulated around two countries, USA and China. It was administered through a mall intercept method and a particular focus will be associated to the comparison of China and USA. The stark contrast between the two countries in terms of their image and stature presents an insightful inquiry into the relevancy of country image and country of origin image importance in modern day context. The results show that country image as an evaluation cue is still pertinent in a generation where globalization is present. Results further highlights that although possessing a positive country image leads to a positive evaluation of the product country image, it however does not ensure a successful purchasing intent. Additionally, it is beneficial to note that the results for both USA/IPhone and China/Xiaomi showed a significantly greater path coefficient as compared to other causal paths. Potential moderating factors such as product involvement or pricing can also be explored. Future research should attempt to account for socio economic or demographic factors such as important controls for education, social status and income that are bound to impact on the relationships at the heart of the proposed research hypotheses.     

TQM practices and knowledge sharing: An empirical study of Malaysia’s manufacturing organizations

The purpose of this paper is to examine the multidimensionality of TQM practices and its relationship with knowledge sharing as perceived by middle management employees in Malaysia’s ISO 9001:2000 certified firms of manufacturing sectors. The data which were collected from a survey of 129 middle management employees in Malaysia were used to test the proposed research framework. Furthermore, confirmatory factor analysis was performed to evaluate the reliability and validity of the measurement model, and the structural analysis was used to examine the research framework. The analytical results revealed that training and development, customer focus, and teamwork showed a positive association with middle management employees’ knowledge sharing. This analysis is vital for senior managers of TQM companies that want to establish a knowledge sharing capability. Senior managers could focus their efforts on implementing TQM practices for building competitive knowledge sharing competencies.     

The Corporate Social Responsibility of Pharmaceutical Product Recalls: An Empirical Examination of U.S. and U.K. Markets

The pressure on companies to practice corporate social responsibility (CSR) has gained momentum in recent times as a means of sustaining competitive advantage in business. The pharmaceutical industry has been acutely affected by this trend. While pharmaceutical product recalls have become rampant and increased dramatically in recent years, no comprehensive study has been conducted to study the effects of announcements of recalls on the shareholder returns of pharmaceutical companies. As product recalls could significantly damage a company’s reputation, profitability and brand integrity, this paper investigates the effect on shareholder wealth and the extent to which the adoption of CSR practices by pharmaceutical companies in the United Kingdom (U.K.) and the United States (U.S.), the two largest markets for pharmaceutical products in the world, affected market reactions surrounding product recall announcements. The analysis of product recall announcements from 1998 to 2004 compiled from The Pharmaceutical Journal and U.S. Food and Drug Administration enforcement reports revealed marked differences in the way market participants in the two countries responded to news of product recalls. U.S. investors penalised firms according to the severity of product defects while U.K. investors were indifferent. While U.K. investors rewarded product recalls by firms which were not usually CSR-active, U.S. investors punished non-CSR active firms that performed recalls. These observations could pose strategic challenges to pharmaceutical firms operating in both countries. Jeremy Cheah is an Assistant Professor of Finance at Nottingham University Business School, Malaysia Campus. His research interests lie in the area of applied corporate finance and investment management. Wen Li Chan was an Advocate and Solicitor in Kuala Lumpur, Malaysia before assuming the post of University Teacher in Information Systems and Strategy at Nottingham University Business School, Malaysia Campus. She is currently investigating the roles and implications of information on firm valuation, particularly in the area of corporate cyber-litigation and corporate social responsibility. Corinne Chieng is a Corporate Executive at Star Publications (M) Berhad, Malaysia. She has previously worked as a tax consultant at Arthur Andersen Malaysia. Her research interests include the financial implications of corporate social responsibility on the valuation of firms.     

Towards an information economy : The case of Singapore

Recent empirical studies have documented the emergence of information-based economies in developed countries within Europe, the U.S.A., Japan, and Australia. Casual observations suggest that the newly industrializing country of Singapore is proceeding towards a similar trend. The primary purpose of this paper is to account for the share of Singapore's national product which originates from informational activities. In particular, we define and estimate the size of Singapore's information sector within an input-output framework. Our results indicated that a sizable portion of Singapore's economy is information-based. In view of the significant penetration of informational activities in economic production, advances in communication technology and concomitant improvements in information-handling capabilities are bound to affect factor productivities and incomes with consequences for a country's pattern of employment and production structure. It is anticipated that an economics of communication becomes necessary for an awareness of communication technology as a choice variable in economic planning. We conclude our discussion with an assessment of the admissability of an information sector concept in economic analysis and the usefulness of empirical studies based on such a concept.     

Emerging economic constraints on transborder data flows

The phenomena of transborder data flows have emerged from rapid technical changes in the area of computer communications. Attendant upon this, new economic opportunities are inducing institutional changes designed to modify the manner in which economic gains are to be partitioned. This has, in turn, led to government actions that go beyond conventional allocative and redistributive roles of governmental intervention. This paper discusses some of the welfare implications of ‘protectionism’ that have appeared on the international scene. By so doing we may begin to anticipate and perhaps circumvent the economic inefficiencies of barriers to trade involving data flows.     

Idolizing “My Love from the Star”: Idol attachment and fanaticism of luxury brands

This study examines the influence of idol attachment and consumer fanaticism on consumers’ attitude toward celebrity product placement of luxury fashion brands in Korean television dramas. A 2 × 2 research design was used to examine two different product categories (fashion apparel vs. fashion accessories) and two celebrities (Kim Soo Hyun vs. Jun Ji‐Hyun). Respondents were screened and limited to those who were aware of the Korean television drama My Love from the Star. The findings show that the gender of celebrity and the category of product placement have differential impacts on viewers or fans’ attitudes and intention toward the product placement.     

Factors determining the use of nutrition labels: The case of Malaysia

The rising prevalence of diet-related illnesses, the most visible of health problems, in both developed and developing countries has become a serious public health concern. Nutrition labeling plays an important role in promoting healthy diet and, thus, in improving population health. The objective of the present study is to investigate how socioeconomic factors—age, income, gender, education, marital status, house locality and employment status—affect the use of nutrition labels among Malaysian adults. The Third National Health and Morbidity Survey of Malaysia, which consisted of 34,539 respondents, is used for analysis. A logit model is developed to examine the probability of using nutrition labels. Evidence from the present study shows that age, income, gender, education, and marital status are significantly associated with the use of nutrition labels. In particular, age reduces the likelihood of using nutrition labels, while high income earners, females, the well-educated, and married individuals are more likely to use nutrition labels. The findings of the present study suggest that differentiated targeted efforts should be used on the various population groups identified when implementing programs and activities promoting the use of nutrition labels.