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The increasing relevance of societal challenges has recently brought social entrepreneurship to the fore due to its capacity to leverage entrepreneurial processes to achieve social value while ensuring profits. In this study, we apply an experimental research method to analyse the concept of social entrepreneurship comprehensively. More specifically, we develop bibliometric analysis and web crawling techniques to gather information related to social entrepreneurship from Scopus and Wikipedia. We conduct a comparative network analysis of social entrepreneurship’s conceptual structure at academic and non-academic levels. This analysis has been performed considering scientific articles’ keywords and Wikipedia webpages’ co-occurrences, enabling us to identify four different thematic clusters in both cases. Moreover, plotting the centrality and density of each cluster on a bi-dimensional matrix, we have sketched a strategic diagram and provided the thematic evolution of this research topic, based on the level of interaction among clusters, and the degree of cohesion of keywords in each cluster. This paper represents one of the first attempts in the entrepreneurship literature to shed light on the conceptual boundaries of a research topic based on the analysis of both a scientific and an open-source knowledge database. Our results reveal similarities and discrepancies between those two different sources of knowledge, and outline avenues for future studies at the intersection between social entrepreneurship and the research domains of digital transformation, performance measurement, entrepreneurial ecosystems, and ethics. We also call for a further conceptualisation of social entrepreneurship in the face of the increasing complexity that characterises grand challenges.

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