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浙江旅游业可持续发展战略思考
引用本文:孙睦优. 浙江旅游业可持续发展战略思考[J]. 华东经济管理, 2006, 20(3): 14-16
作者姓名:孙睦优
作者单位:浙江万里学院,商学院,浙江,宁波,310053
摘    要:
浙江省旅游业可持续发展存在诸多问题,有待于通过可持续发展战略认真思考和规划解决.文章提出了推进长三角旅游一体化战略;实施旅游产品差异化发展战略;实施旅游企业集团化、专业化、网络化经营战略;构建96118旅游综合服务平台;推进依法治旅、人才兴旅和信息化工程建设等浙江旅游业可持续发展战略思考.

关 键 词:浙江旅游业  可持续发展  战略思考
文章编号:1007-5097(2006)03-0014-03
收稿时间:2005-12-23
修稿时间:2005-12-23

Study on Tourism Sustainable Development of Zhejiang Province
SUN Mu-you. Study on Tourism Sustainable Development of Zhejiang Province[J]. East China Economic Management, 2006, 20(3): 14-16
Authors:SUN Mu-you
Affiliation:The Business School,Zhejiang Wanli University,Ningbo 310053,China)
Abstract:
Considering sustainable development,Zhejiang's tourism industry has some problems which to be solved through strategic studying and planning with the sustainability philosophy.The paper discusses the strategies such as developing the tourism of Changjiang triangle union,implementing tourism product diversification management,operating tourism enterprises in collectivized,specialized and networked ways,building tourism service platform of the '96118' project,emphasizing tourism legislation and practitioner education,and constructing the information system.
Keywords:tourism industry of Zhejiang  sustainable development  strategic studying
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