Motivation matters: Corporate scope and competition in complementary product markets

Research summary : We argue that a pure capabilities‐based view does not accurately explain the competitive dynamics of increasingly common settings in which firms act as both complementors and competitors. We propose that the Awareness‐Motivation‐Capability framework is more appropriate for these settings. We derive predictions from both a pure capabilities view and the AMC framework, and test those predictions in the U.S. auto leasing market, in which the leasing subsidiaries of car manufacturers directly compete with the same independent lessors who provide complements to the manufacturers. Although our results are consistent with capabilities playing an important role, motivation appears to be a critical factor explaining the competitive dynamics of the market. Managerial summary : Firms that compete with business units owned by larger corporate parents face additional considerations. Such subsidiary competitors can be motivated by broader corporate considerations, shifting their objectives, and consequently, their strategic actions. Expecting subsidiary competitors to pursue business unit profitability can mislead managers toward pricing, product mix, or market entry errors. We present an important example from consumer finance, where independent auto lessors, such as Bank of America (BoA), compete with captive leasing subsidiaries like Ford Motor Credit (FMC). Since FMC is motivated to subsidize and support vehicle sales for its manufacturer parent, a cost advantage is not enough for BoA to dominate the market. Understanding broader corporate motivations of competitors helps managers anticipate competition levels in potential markets, thereby improving decision‐making and performance. Copyright © 2015 John Wiley & Sons, Ltd.     

Bridging skills demand and supply in South Africa: The role of public and private intermediaries

ABSTRACT

Demand-led skills development requires linkages and coordination between firms and education and training organisations, which are major challenges considering that each represents a ‘self-interested’ entity. The need for a ‘collaborative project’ involving government, firms, universities and colleges, and other bodies is thus increasingly recognised. However, the crucial role of intermediaries has been largely overlooked. The article addresses this gap by investigating the main roles of public and private intermediaries across three case studies: sugarcane growing and milling, automotive component manufacturing, and the Square Kilometre Array sectoral systems of innovation. The research highlights the need for a move towards systemic thinking, to bridge across public and private objectives. It shows that private intermediaries play a larger role than is recognised in policy; that public–private intermediaries play crucial roles in coordination; and the potential for public intermediaries to contribute more effectively to systemic functioning.     

机动车坡道驻车制动效能检验的现状与探新

文章通过对机动车驻车效能检验的现状分析,指出了目前以检测线台式制动方式检验结果代替车辆在实际坡道驻车制动效能的检验方式所带来的一些问题,提出了通过研发机动车坡道驻车制动模拟平台,探索精确、安全、便捷、经济的机动车驻车检验方式。     

环境规制对汽车产业生产率影响的实证研究

基于效率视角,以北京市4家汽车生产企业为例,应用数据包络法进行实证分析。使用三项投入要素和一项产出要素,运用DEAP2.1软件计算出北京市汽车产业生产效率。然后加入环保投资这项投入要素,计算出汽车产业生产效率。进而对这两种计算环境下的生产效率进行对比。结果表明:高强度的环境规制超出企业的"消化"能力,导致汽车产业生产效率下降;而适当有效的环境规制则能降低汽车企业生产成本,使生产效率提高。     

Implementing a Low‐End Disruption Strategy Through Multiproject Lineage Management: The Logan Case

This paper analyzes how multiproject management can build up and develop a low‐end disruptive strategy. It is based on a deep longitudinal analysis of a case within the automotive industry, namely, the Logan case developed by the Renault group. The results bring new insights into both the multiproject management and innovation strategy fields. On the project organizing side, it characterizes the complex and in some way ambiguous relations between the firm governance and the pilot project initiating the disruptive strategy. The case also formalizes project‐lineage management as a way to expand the initial move into a diversified range of products and a multi‐continent deployment, while keeping the key specificities of the pilot project. On the innovation strategy side, it demonstrates how disruptive strategy and organizational ambidexterity research fields can benefit from input from the project organizing domain.     

汽车驾驶视野扩展技术研究

本文是研究汽车全视野行驶系统,达到消除车辆在行驶中的盲区的目的,实现全视野,无死角,达到减少人身伤亡和财产损失的目的。     

汽车故障诊断一体化教学改革的研究与实践

汽车故障诊断是一门重要的专业课程。文章从一体化教学模式改革的必要性、特点、组织实施和其所带来的变化等方面进行了阐述。     

Driving on liquid sunshine – the Brazilian biofuel experience: a policy driven analysis

This paper analyses Brazil's experience with biofuels, focusing on the central role of the federal government as the main force driving the implementation of alternative locally produced ethanol (ethyl alcohol) and biodiesel. The pioneering, large scale ethanol programme that started over 30 years ago can be considered the most successful experience with the use of biofuels to date, as the government was able to rapidly implement the use of ethanol (ethyl alcohol) as a substitute for petrol in the 1970s and 1980s. The work contributes to the general discussion of sustainable and renewable energy sources and sets out the key policy mechanisms used. The paper also innovatively looks at the second large governmental intervention in the renewable fuels market – the biodiesel programme. In addition to the contribution to the debate surrounding command‐and‐control measures and economic incentive instruments, the paper analyses how lessons learned from the ethanol experiment were taken into consideration in the design and implementation of the biodiesel mandate, including social and environmental facets. It emphasizes the uniqueness of producing sugarcane ethanol in the Brazilian context and how attempts to carry out similar fast growing biofuels programmes may not be possible in other parts of the world. Copyright © 2008 John Wiley & Sons, Ltd and ERP Environment.     

Asymmetric effects of corporate sustainability strategy on value creation among global automotive firms: A dynamic panel quantile regression approach

This study explores the asymmetric effects of corporate sustainability strategy on firm value at different conditioning quantiles by performing a dynamic panel quantile regression analysis on global automotive firms from 2011 to 2017. Further, this study measures the distinct effects of positive and negative corporate sustainability strategies on firm value, which has remained unconsidered as yet. The findings suggest that low-value and midvalue firms respond more strongly to positive and negative corporate sustainability strategies than high-value firms. This implies that for low-value and midvalue corporations that are in a growth phase, an investment in positive corporate sustainability strategies is essential to increase firm value by enhancing public perception of their efforts. Therefore, positive corporate sustainability strategy contributes substantially to future growth. Conversely, positive corporate sustainability strategy may not be a priority in increasing firm value for high-value corporations, because these strategies do not enhance the public's discernment of their efforts in ethics management and hence do not contribute to a future increase in value. Meanwhile, engagement in negative corporate sustainability strategy worsens firm value in all quantiles, although the effect is somewhat weaker for high-value firms. Nevertheless, however high valued and well established a firm is, it is not immune to crisis.     

转型期汽车营销异业联盟实施策略研究

异业品牌联盟是转型期汽车企业寻求突破的营销创新战略。本文对汽车营销实施异业联盟战略的流程进行分析,阐述了异业联盟间的产品策略、价格策略、促销策略和服务策略。