大学英语教育中情感教学与互动教学

大学英语教育在我国已有一定的历史,但一直以来都面临着一系列的问题,如学生学习兴致低,学习效果差等.究其原因,本质在于教学方法的不当.过去的教学一味强调教师对知识的传授,却忽略了学生的心理感受,使学生在学习过程中处于被动状态.就这一问题,本文提出情感教学和互动教学应在大学英语教育中得到足够重视和应用.     

Entrepreneurial team's risk-based decision-making: A dynamic game analysis

It is well-known that some cognitive factors such as opportunity perception and risk perception influence entrepreneurial risk-based decision-making (RBDM). This paper proposes some rules of entrepreneur's risk decision-learning to address this RBDM taking cognitive factors into consideration. The learning mechanisms of entrepreneurial team's RBDM is derived based on entrepreneur's perception evolution. The paper employs a system dynamics model to analyze the entrepreneurial team's risk decision-learning. A case study is conducted to demonstrate the entrepreneurial RBDM process with cognitive factors.     

情感化设计在服装中的体现

随着时代的进步,人们的生活也变得更加现代化和科技化,同时人们对精神范畴的追求就更加强烈。本文从情感化设计的角度,对中西方传统服饰中的情感因素进行分析,并阐述了现代新型服装中所渗透的情感概念,为情感化的设计发展提供理论支撑,以提升现代服装设计的情感内涵和人文关怀。     

Mandatory and binding arbitration: Effects on employee attitudes and recruiting results

This paper reports the results of two studies undertaken in the same Fortune 500 company as it adopted an Alternative Dispute Resolution (ADR) program. Study 1 assessed employees' perceptions of fairness, trust, and turnover intentions regarding ADR options. Compared with other options for ADR, a program consisting of mandatory mediation followed by mandatory and binding arbitration (MMBA) resulted in significantly lower levels of procedural fairness perception, organizational trust, and intentions to stay with the firm. Contrary to previous research, no significant effects were found related to respondents' demographic characteristics and their reactions to ADR program characteristics. In Study 2, job‐applicant flow data were evaluated and compared by corporate region to determine the effects of an MMBA program installed in one region. Results revealed no significant effects related to the MMBA program on the organization's ability to recruit and ultimately fill key positions. As in Study 1, no significant effects were found in Study 2 for the demographic characteristics of applicant race/ethnicity, gender, or age on applicant recruitment decisions. Although Study 2 results indicated job candidates are unaffected by the existence of an MMBA program, given Study 1's results, practitioners should be cautious about implementing such a program for current employees. © 2011 Wiley Periodicals, Inc.     

高校排球课对学生情商的培养

伴随着社会物质生活水平的不断提高和社会竞争压力的日益激烈,当代大学生在心理及社会适应方面出现了许多问题。因此高校应该注重学生情商的培养。体育课在这方面有得天独厚的优势,尤其是排球课在培养情商方面优势更加明显。     

Effects of pricing and promotion on consumer perceptions: it depends on how you frame it

This research examined the extent to which different promotional frames increased perceptions of deal value. Price discounts dominate the sales promotions employed by marketers. The framing literature suggests discounts have robust positive effects on consumer perceptions of deal value. However, the current research showed that negative quality inferences moderated discount framing effects and undermined deal value, particularly when no assurance of product quality was provided. Every-day-low-price offers were also vulnerable to negative quality inferences, while free gift frames maintained quality perceptions and increased deal value. Product trial acted to further magnify promotional framing effects, according to a confirmation bias. These findings were consistent with an attribute framing mechanism.     

成功的自我营销——对马来西亚导游的现场考察评析

从营销理论的核心思想——满足顾客、吸引顾客、留住顾客、创造顾客出发，对马来西亚导游员自我营销的理念和技巧进行了实证分析，提出了我国旅游业在经营中所需强化的诚信营销、情感营销和需求营销。     

Conflicting threat perceptions at a rural agricultural fair

Tourism is a major industry in Pennsylvania, second only to agriculture. This paper examines their nexus, the rural agricultural fair. The Bloomsburg Fair provides an opportunity to explore risk management for tourism. This event, now in its 150th year, inundates a town of 12,000 with 500,000+ visitors in an 8-day period. Employing a survey of fairgoer behavior, this study explored contrasts between fairgoer and management concerns over a variety of natural and human-induced threats. It also investigated the challenges present in maintaining a quality recreational experience while simultaneously providing adequate fairgoer protection. The findings indicate that fairgoers place greater emphasis on high-probability, low-consequence events while the fair emergency management plan is largely focused on low-probability, high-consequence events such as terrorism. This disconnect suggests that a failure to understand the concerns of the fairgoer or to recognize other threats facing a destination while focusing heavily on low-probability events may create a recreation environment that is relatively less safe overall.     

东西方环境观的差异与我国环境立法的东方视角

近代环境法理论起源于西方,然而我们在引入西方环境法理念的同时,却忽视了东方环境观对当代环境法理论所能起到的积极作用.在对待自然界的态度上,东方与西方有着巨大的差异.在比较东西方环境观差异的基础上,提出从东方的视角构建符合我国国情的环境法体系.     

基于游憩者视角的游憩环境教育实证研究——以福州国家森林公园为例

以游憩者为主体的游憩环境教育是实现游憩可持续发展的重要保障。文章以福州国家森林公园作为案例进行实证研究分析,通过对到访森林公园的游憩者发放问卷和现场访谈的方式,在运用EXCEL和SPSS软件对获取的调查数据进行辅助分析的基础上,揭示游憩者的游憩环境感知现状以及游憩区的游憩环境教育现状,探讨实现游憩区游憩环境可持续发展的优化措施与策略。