Enhancing Stock Market Return with New Product Preannouncements: The Role of Information Quality and Innovativeness

To advance development and application of signaling theory in the new product preannouncement literature while seeking to resolve ambiguity regarding the influence of innovativeness on stock market return, the role of information quality is examined. Specifically, this study investigates the effect of innovativeness across low and high levels of information quality. The results, ascertained using event study methodology on a sample of 243 new product preannouncements collected over a nine‐year period, indicate that higher information quality increases the strength of the positive relationship between innovativeness and stock market return. The findings offer managers insight into what role information quality plays in new product preannouncements that can help their firms generate higher stock market return.     

Corporate sustainability strategies in institutional adversity: Antecedent,outcome, and contingency effects

This study examines (i) how top-level managerial institutional ties drive corporate sustainability strategies of emerging market firms operating under conditions of institutional adversity; (ii) the impact of corporate sustainability strategies on market performance; and (iii) the moderating role of financial resource slack on the relationships between corporate sustainability strategies and market performance. The study builds from institutional development logic and the structure–conduct–performance paradigm. Primary data are collected from 300 firms operating in a major sub-Saharan African market. Findings show that top-level managerial institutional linkages with regulatory national governmental officials, local community leaders, and top managers at other firms drive corporate proactive and responsive sustainability strategies, which in turn influence market performance. In addition, the findings reveal that financial resource slack strengthens the path between corporate proactive sustainability strategies and market performance, but not the path between corporate responsive sustainability strategies and market performance. Theoretical and practical implications are discussed.     

Personality traits,basic individual values and GMO risk perception of twitter users

Abstract

The present study investigates how the most foundational factors to individual differences – personality traits and personal values – affect the perceived safety of genetic modification and their relative importance. Publicly available communication data from 522 Twitter accounts discussing genetically modified foods and their safety was processed in two steps. First, accounts were categorized by the researchers as viewing GM foods as either safe or not safe. Second, using the IBM Watson platform, the Twitter communication data were subjected to lexical analysis to assign scores according to the Five Factor Model for personality traits and Schwartz’s basic individual values to the individual accounts. Logistic regression analyses were performed to determine how perceived GM food safety is linked to personality traits and individual values. Although both traits and values significantly contribute to explaining GM attitudes, personality traits strongly moderate the effect of individual values on risk perception.     

Going Native: Effects of Disclosure Position and Language on the Recognition and Evaluation of Online Native Advertising

Despite recent industry attention, questions remain about how native advertising is perceived and processed by consumers. Two experiments examined effects of language and positioning in native advertising disclosures on recognition of the content as advertising, effects of recognition on brand and publisher evaluations, and whether disclosure position affects visual attention. Findings show that middle or bottom positioning and wording using “advertising” or “sponsored” increased advertising recognition compared to other conditions, and ad recognition generally led to more negative evaluations. Visual attention mediated the relationship between disclosure position and advertising recognition. Theoretical, practical, and regulatory implications for disclosures in native advertising are discussed.     

Keeping Public Institutions Invested in Tobacco

Increasingly through the 1990s, tobacco control advocates questioned the practice of public institutions investing in tobacco company stocks. The questioning was framed in at least three ways. First, is it ethical to fund public expenditures with profits from a product that causes addiction and disease? Second, is it sound social policy to derive public income from a product that increases healthcare costs and reduces worker productivity? Finally, is it sound fiscal policy to invest in an historically profitable industry facing multiplying legal and regulatory challenges? While the tobacco industry preferred to restrict discussion to the fiscal question, and offered an affirmative answer, its position was weakened by depressed stock prices brought on by actions of the industry as much as by tobacco control activism. As part of a campaign to restore its credibility as an investment vehicle with public fund managers, Philip Morris (PM) commissioned a report from the influential investment managers/advisors Wilshire Associates. However, Wilshire had only recently conducted such a study for the Washington State Investment Board (WSIB), assuring the board that the value tobacco stocks added to an investment portfolio – if any – was too small to be measured. Nonetheless, within a year, Wilshire produced a report for PM which appeared to laud the investment value of tobacco and to dismiss tobacco-excluded investment alternatives. This paper examines how Wilshire produced apparently diametrically opposed reports for clients with different interests. It reveals a pattern of potential conflicts of interest among tobacco companies, financial analysis firms, investment authorities, and institutional fund managers. It demonstrates substantial violations of two generally accepted ethical principles of business consulting: veracity and transparency.     

Coddling Our Kids: Can Parenting Style Affect Attitudes Toward Advergames?

This study examined parents’ understanding of and experience with child-targeted advergames through exploratory interviews and quantitative pretests of an advergaming definition. Exploratory findings revealed that parents tended to overgeneralize when identifying advergames. Through the use of an online survey, this study also examined how parental socialization styles affect parents’ attitudes toward advergames. As predicted, results indicate that authoritarian and authoritative parents hold more negative perceptions toward advergames compared to indulgent parents, while all parenting styles exhibited negative leanings toward advergaming as a practice. These findings indicate the efficacy of parental socialization theory in explaining parents’ perceptions and attitudes toward this new form of advertising—advergames. We discuss important implications for regulators, practitioners, and parents.     

Time-series–cross-section Data

This article treats the analysis of 'time-series–cross-section' (TSCS) data. Such data consists of repeated observations on a series of fixed units. Examples of such data are annual observations on the political economy of OECD nations in the post-war era. TSCS data is distinguished from 'panel' data, in that asymptotics are in the number of repeated observations, not the number of units.
The article begins by treating the complications of TSCS data in an 'old-fashioned' manner, that is, as a nuisance which causes estimation difficulties. It claims that TSCS data should be analyzed via ordinary least squares with 'panel correct standard errors' rather than generalized least squares methods. Dynamics should be modeled via a lagged dependent variable or, if appropriate, a single equation error correction model.
The article then treats more modern issues, in particular, the modeling of spatial effects and heterogeneity. It also claims that heterogeneity should be assessed with 'panel cross-validation' as well as more standard tests. The article concludes with a discussion of estimation in the presence of a binary dependent variable.     

Transfer payments and the Phillips Curve

Policy makers are today confronted with a worsening relationship between inflation and unemployment. Voluminous economic literature on the “Phillips Curve” has long attempted to show why inflation and unemployment are normally inversely correlated. More recent literature has sought to identify factors that could worsen the apparent tradeoff. This paper uses the labor sector of the System Dynamics National Model to analyze the potential impacts of increased transfer payments on inflation and unemployment. The results suggest that in the short run, higher transfer payments can prolong job search, thereby boosting unemployment, while simultaneously driving up wages due to reduced labor availability. But over the longer term, rising wages raise the attrractiveness of working, thereby compensating for higher transfer payments. Therefore, higher transfer payments are not permanently inflationary. Key long-run impacts of transfer payments may be to raise relative costs of labor, thereby lowering employment through factor substitution, and to discourage dropout from the labor force so as to maintain eligibility for payments.     

Monetary and real causes of investment booms and declines

The 1900s have marked two major investment booms in the United States. The boom of the 1920s was followed by the Great Depression of the 1930s, in which investment demand fell sharply. The second boom, of the 1950s and 60s, has been followed by a period of lagging investment. The economics literature reflects two disparate schools of thought on long-term investment behavior: the accelerator theory and the monetarist theory. This paper develops an investment function that interrelates monetary and real variables. Analysis of the investment function identifies several powerful non-monetary forces that can trigger investment booms with subsequent collapse due to overexpansion. Money is shown to be a critical element in sustaining a boom, but monetary contraction during the succeeding decline appears to be a symptom rather than essential cause of investment stagnation. The results thus point toward an integration of the monetarist and accelerator theories.