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排序方式: 共有63条查询结果,搜索用时 15 毫秒
1.
Mehta Nitin Rajiv Surendra Srinivasan Kannan 《Quantitative Marketing and Economics》2004,2(2):107-140
We propose a structural model to investigate the impact of forgetting on consumers' brand choice decisions in frequently purchased
products. Forgetting results in consumers imperfectly recalling their prior brand evaluations when making a purchase decision
in the category. We conceptualize the imperfect recall by positing that consumers recall their prior evaluations with noise.
Based on prior research in the behavioral area, we characterize the extent of forgetting as an increasing and concave function
of time. Our framework generates analytical results on the impact of forgetting on consumers' brand evaluations and their
consequent purchase behavior. We calibrate our model using scanner panel data for liquid detergents. Furthermore, we obtain
insights into the consumers' extent of forgetting in the category, extent of learning, predicted price elasticities and implications
on state dependence and habit persistence. Our results underscore the importance of modeling consumers' ability to recall
only imperfectly. 相似文献
2.
Growth in the current-dollar sales of agricultural machinery and equipment was almost six percent per
annum during 2000-2005.1 This was much faster than the 2.6 percent growth for agricultural output and the 1.2 percent rate
for population in the same period.
JEL Classification L64 相似文献
3.
Rajiv Mehta Alan J. Dubinsky Pia Polsa Jolanta Mazur 《Journal of Marketing Channels》2013,20(2):89-117
Although the topic of conflict has been extensively studied in the distribution channels literature from a domestic perspective, there is relatively little published research examining the construct within the international distribution channels context. This is of particular concern because cross-national channel partnerships are on the rise, and divergent cultures may engender heightened conflict, which has a deleterious effect on channel performance. This article explores the extent to which different channel leadership styles, predicated on Hofstede's dimensions of national culture, can be effective strategies to manage conflict in international distribution channels. Specifically, the article examines whether the relationship between leadership style and conflict in international distribution channels is moderated by national culture. Additionally, the impact of manifest conflict on international channel partner performance is investigated. A conceptual model and research propositions are developed. The use of leadership styles to manage disagreements among international channel partners is argued to be culturally specific. International channel management implications and directions for future research are suggested. 相似文献
4.
5.
While India is among the world's largest producers and exporters of apparel products, the sector has not performed to its potential. This study analyzes why this might be so from the perspective of the structure of production in the sector, the most striking aspect of which is a firm size distribution heavily dominated by small firms. Using nationally representative firm‐level and labor force survey data, we argue that the dominance of firms operating at scales too small to apply modern production and management technologies is one proximate reason for India's relative underperformance. Further, we note that India's labor regulations and the associated enforcement regime are important policy drivers of Indian firms' tendency to avoid placing “too many workers under one roof”. 相似文献
6.
We develop a reduced-form model of price transmission in a vertical sector, allowing for refined asymmetric, contemporaneous and lagged, own and cross-price effects under time-varying volatility. The model is used to investigate the wholesale-retail price dynamics in the U.S. butter market. The analysis documents the nature of nonlinear price dynamics in a vertical sector. It finds strong evidence of asymmetric retail price responses, both in the short term and the longer term, but only weak evidence of asymmetric wholesale price responses. Asymmetric retail responses play a major role in generating a skewed distribution of butter prices. The empirical results indicate the presence of imperfect competition at the retail level. 相似文献
7.
In this paper a simple modification of the usual k-class estimators has been suggested so that for 0 ≦ k ≦ 1 the problem of the non-existence of moments disappears. These modified estimators can be interpreted either as Bayes estimators or as constrained estimators subject to the restriction that the squared length of the coefficient vector is less than or equal to a given number. 相似文献
8.
Jatinder S Mehta Gorti V.L Narasimham Paravastu A.V.B Swamy 《Journal of econometrics》1978,7(3):263-279
In this article we explore the consumer demand for gasoline within the framework of the household production function model. Working with a time series of regional cross-sections, we find the parameters in the gasoline demand model varying across states. Random coefficient model is utilized to analyze temporal cross-section data. 相似文献
9.
10.
In this paper we have considered the problem of estimating the parameters of two seemingly unrelated regression equations when the number of available observations on all the variables in the first equation exceeds the number of available observations on all the variables in the second equation. We have shown how, within the Bayesian framework, extra observations on all the variables in the first equation can be readily and formally utilized in obtaining the exact or an approximate posterior distributions of all the coefficients including those in the second equation. 相似文献