Alienation and anxiety in tourism motivation

Although underexplored in tourism studies, recent work suggests theories of alienation, as the dialectic of authenticity, have much to contribute to our understanding of tourism motivation. This paper uses three major theoretical tropes (Marxism, existentialism, and Lacanian psychoanalysis) to examine the role of alienation in the motivations of hiking and rock climbing tourists. In particular, these tourists describe only temporary and retrospective relief from anxiety, articulating authenticity as an elusive experience that lies at the horizon, in the next adventure, or in the past as a memory. Alienation is an ever-present component of the human condition, and as such, anxiety is omnipresent in our lives, contributing significantly to touristic desires for escape, rejuvenation, and existential experiences.     

Forays into the backstage: volunteer tourism and the pursuit of object authenticity

Volunteer tourism is a form of travel that combines traditional leisure pursuits with opportunities to volunteer in an organized fashion. The popularity of volunteer tourism stems from many factors, but the one motivation that appears in virtually every study is a desire for object authenticity, defined as the authenticity of toured objects, people, and settings. The purpose of this paper is to explore the role played by object authenticity in the motivations and experiences of volunteer tourists in the province of Chiang Mai in northern Thailand. Based on interviews with 62 volunteers and 15 directors, managers, and staff members from volunteer tourism organizations based in Chiang Mai, this paper argues that volunteer tourists conceive of object authenticity both as a package of cultural stereotypes focused on authentic people, and as authentic backstage settings where ‘real’ Thai reside. Aside from demonstrating that the desire for object authenticity is the central motivation for international volunteers in northern Thailand, this study indicates that the pursuit of object authenticity is complicated by language barriers, the potential staging of authenticity on the part of locals, and the need to balance familiarity with alterity in the carefully selected ‘voluntourscapes’ in which volunteer tourism takes place.     

Impacts of product,store and retailer perceptions on consumers’ relationship to terroir store brand

This research shows that consumers’ relationship to terroir store brand, measured through attachment and two facets of brand loyalty (attitudinal and behavioral) is respectively influenced by their perceptions of the product, retailer and store. More specifically, the perceived authenticity of the products of the terroir store brand and its perceived value have a positive and significant influence on the attachment and behavioral loyalty of the regular buyers of this store brand and a positive and significant influence on the attachment of its occasional buyers. Trust in the retailer has a positive and significant impact on the behavioral loyalty of the regular buyers of this terroir store brand while perceived image of the store has only a positive and significant impact on the attitudinal loyalty of its occasional buyers.     

Communicating a company's positive impact on society—Can plausible explanations secure authenticity?

Organizations could prosper by delivering products and services that make society a better place. However, they face the challenge of successfully communicating what they contribute to society, especially if their contributions are closely related to their core business activities. The thin line between genuine societal engagement and the pursuit of profitability may feed society's increasing skepticism about the genuineness of organizations' care for societal issues. This study addresses the question of how a for-profit organization can successfully communicate what it intends to contribute to society while still coming across as authentic. If customers can explain the organization's envisaged societal contributions in terms of characteristics of the organization, they can see more clearly how its contributions fit the organization and will perceive the organization as more authentic. Perceived authenticity, in turn, increases customer loyalty and perceived fit enhances stakeholders' attitudes toward the organization's societal engagement.     

Authenticity and place attachment of major visitor attractions

This paper aims to explore the relationships between place attachment and perceived authenticity of major visitor attractions. The empirical study was conducted with a sample of international tourists to major visitor attractions in two capital cities, Helsinki, Finland and Jerusalem, Israel. The results indicate a positive correlation between place attachment and authenticity. Major visitor attractions located in places with considerable heritage experience value are considered more authentic, and that authenticity of visitor attractions is influenced by place attachment moderated by iconicity and heritage value of the destination region. These findings provide insight to the ways tourists perceive authenticity of visitor attractions and highlight the importance of the heritage value of tourism destinations for strategic planning and marketing purposes.     

Sustainability and the authentic experience. Harnessing brand heritage – a study from Japan

This paper explores the influence of the formative brand heritage construct on perceived authenticity at repaired/reconstructed heritage sites, understood in relation to the Japanese practice of kintsugi (金継ぎ), thereby extending Kolar and Zabkar's consumer-based model of authenticity. It notes that variations of kintsugi occur in architectural heritage conservation worldwide. We establish relationships between brand heritage, cultural motivations, perceptions of authenticity, relational value, and consumer commitment, based on questioning 768 visitors to repaired and reconstructed Japanese heritage sites. Analysis using partial least squares found consumer preconceptions of brand heritage stimulating increased perceptions of authenticity at sites of limited historical provenance, thereby increasing visitor commitment to visiting. Heritage managers should use marketing strategies that effectively communicate a site's brand heritage prior to, during, and after the tourist experience. Even where the material components of the site are entirely reconstructed, this can lead to relational value, and improved consumer commitment. In sustainability terms, holistic brand marketing can increase site revenue, help conservation maintenance and, by increasing repeat visits, reduce footfall damage at other “unreconstructed” sites. Practical implications include better artefact and information presentation, ensuring synergy between site experiences and its purported values, especially through tour guide narratives and interpretation.     

Wilderness state of mind: Expanding authenticity

This paper challenges the overuse of existential authenticity as a categorical umbrella encapsulating touristic experience and contributes new insights to the way postmodern authenticity is defined in tourism research. To date, studies associated with postmodern authenticity have focused on the inauthentic and themed, with scholars contending that it speaks more to the consumptive, the superficial, and the trivial than to the substantive and meaningful. By working through a case study focused on nature tourists in pursuit of authentic wilderness experiences, this paper illustrates the ways postmodern authenticity encompasses much more than cynical authenticity, for while the American wilderness may be a hyperreal, and even hypernatural, simulacrum, nature tourists nevertheless report deep, meaningful, and “authentic” engagements with wilderness.     

A typology for defining agritourism

Agritourism has been studied in various ways and contexts. It can be argued, however, that studies have yet to provide a clear and basic understanding of the characteristics that underpin and define agritourism. This paper proposes an original typology for defining agritourism by identifying the key characteristics currently used to define agritourism in the literature and organising them into a transparent and structured framework. For the first time, the agritourism typology clarifies and classifies definitions of agritourism that currently exist in the literature. It therefore offers a comprehensive framework that can be used as a basis for more informed debate and discussion and for future empirical research.     

Fairytale authenticity: historic city tourism,Harry Potter,medievalism and the magical gaze

ABSTRACT

This article makes an original contribution to debates about authenticity by asking how tourist experiences of the medieval historic environment are linked to fairytales, providing a new way for tourists to imaginatively authenticate heritage. The architecture of some historic cities is preponderantly medieval, an era which is strongly associated with fairytales. Magical-historical double affectiveness has been compounded in the collective imagination by modern fairytales such as the fantasy Harry Potter and Game of Thrones which employ historic city locations and faux-medieval settings, establishing a fluid magi-heritage simulacrum. This is concretised by the appearance in many historic cities of evidence of magical placemaking and staged magical authenticity, such as wizarding shops. The study used a visual methodology to examine 14 historic cities including Oxford, Cambridge, Bath, York, and Canterbury, demonstrating how the magical gaze employs fairytale schemata to imaginatively authenticate places. The findings illustrated how heritage tourists serendipitously encountered the medieval-fairytalesque, unfolding the agency of monumental cathedrals and castles and discovering stories and the historicisation of mythology within the extraordinary-ordinary streetscape. The research findings imply that in an era when the fantasy genre is increasingly popular, the experiential authenticity of heritage tourists may be enhanced by the ‘heritage marvellous.’     

我国财产保险公司范围经济效应的实证检验与真伪性分析

我国自1996年实施产寿分业经营以来,保险公司数量急剧增加,财险业务中车险的比重不断上升,呈现出“一险独大”的市场状况。运用超越对数成本函数,对国内20家具有代表性的财险公司2005-2012年的范围经济状况进行检验发现,以保费为基础的检验结果与以总资产为基础的检验结果存在着很大差异,意味着我国财险公司的范围经济效应存在着“真伪性”。对此,通过对财务数据、业务结构、业务规模等数据的分析,鉴别了我国财险公司范围经济效应的“真、伪”性。