The influence of service orientation and interaction orientation on consumer identification

A service orientation aims to provide professional and comprehensive service items to consumers in a sale or a non-sale situation, while an interaction orientation has the goal of creating good interaction ability with individual customers in order to maintain long-term, profitable customer relationships, and in the process obtaining valuable information about individual customers. These orientations build customer-centric operations and develop competitive advantages, thus enhancing firm performance and customer value. The main purpose of this study was to examine the relative and collective contributions of different strategic orientations on a firm's performance, with a focus on consumer–company identification. The structural equation model results indicate that (1) both service orientation and interaction orientation positively influence consumer–company identification and (2) interaction orientation results in higher perceived consumer identification.     

An E-Valuation Framework for Developing Net-Enabled Business Metrics Through Functionality Interaction

Managers engaged in net-enabled business planning seek metrics to help them analyze the success of their e-business investments. Likewise, researchers require metrics to build analytical models and conduct empirical research on the impact of e-business strategies on firm performance. In this article, the authors develop a comprehensive E-Valuation Framework for identifying net-enabled applications and their resulting user-based functionalities for activities across the value chain. The authors propose that the real value from net-enabled applications can be found in functionality interactions, where one application enables or enhances functionality in another application. The comprehensive framework can be used to generate three types of metrics managers can use to evaluate their net-enabled strategic initiatives. Further, a classification of net-enabled organizations provides the basis for selecting applications critical to a firm's strategic thrusts. We make use of the resource-based view of the firm and real-options analysis to discuss how successful application deployment is based on the resources and assets the firm possesses as well as managing the rollout of an applications portfolio over time. The framework allows managers to map their organization's net-enabled initiatives into a coherent, easily understood visual representation and provides direction for researchers evaluating the efficacy of net-enabled business strategies.     

生产者服务业与制造业的互动与融合：研究进展及展望——兼议对长三角地区的分析

20世纪70年代以来,生产者服务业在经济发展中的作用日益凸显,从而引起了学术界的广泛关注,生产者服务业与制造业的互动与融合便是其中一个主要方向。近年来,针对这一问题的研究在不断向纵深扩展。本文对已有的研究成果分别从理论、数理模型和实证方面进行了详尽的梳理,同时也总结了目前对于长三角地区这一问题的相关研究,并在此基础上对现有研究成果进行了简要的评价,提出了未来可能的研究方向。     

服务业顾客间互动的影响要素及影响力探析

顾客间互动研究是关系营销长期被忽视的关键领域和重要研究议题,同时也是服务接触理论进一步深化研究的关键领域。研究发现,顾客间互动的影响要素主要包括三方面:个体因素、人际因素和环境因素;正面和负面互动会对顾客产生不同的影响力;在同样的互动水平下,负面互动比正面互动更具影响力。     

经管类专业与企业互动实践教学模式研究

在应用型人才培养为目标的大背景下，文章针对高校经管类专业的教学特点，剖析了经营中内外交困的企业与高校经管类专业合作的迫切性，提出校企步调一致，互通有无，共破困境。走共谋发展、共享资源、共研难题的双赢道路。     

The Role of Individualism/Collectivism in Critical Classroom Encounters

Abstract

Internationalization raises the issue of whether, and to what extent, the inherent culture of a country may have particular influence on the nature of service interactions, and on education (i.e., student-professor interactions) specifically. Thus the service encounter in the classroom becomes a subject of increasing importance and interest with respect to satisfactory and unsatisfactory outcomes, and also with respect to related behavioral outcomes such as word-of-mouth and repatronage. This paper investigates these issues in classrooms of higher education by utilizing the Individualism-Collectivism dimension of culture in four different samples: China, New Zealand, Poland, and the United States. Differences are identified with respect to the types of critical incidents reported, nature of the outcome, and behavioral responses to those encounters.     

Assessing Different Spatial Grouping Algorithms: An Application to the Design of Australia's New Statistical Geography

Abstract

Algorithms have been used to assist in the design of statistical geographies which define areal groupings for which official data are collected. Typically the groupings based on different parameter values or different algorithms are not formally compared, but summary statistics based on each solution can be constructed, some of which are based on fuzzy set principles. These principles can also be used to make incremental adjustments to solutions, based on different criteria. In this paper, we adopt the above methodology to compare the new statistical geography for New South Wales developed by the Australian Bureau of Statistics with that generated by an amended version of the Coombes algorithm.

RÉSUMÉ On a utilisé des algorithmes pour faciliter la conception de géographies statistiques définissant des groupements par zone pour lesquels des données officielles sont recueillies. En général, on ne compare pas officiellement les groupements basés sur différentes valeurs paramétriques ou différents algorithmes, mais il est possible de créer des statistiques sommaires sur la base de chaque solution, certaines desquelles sont fondées sur des ensembles de principes flous. Ces principes peuvent également être utilisés pour effectuer des modifications progressives sur des solutions, sur la base de différents critères. Dans la présente communication, nous adoptons la méthodologie susmentionnée pour comparer la nouvelle géographie statistique pour la province des Nouvelles Galles du Sud, créée par l'Australian Bureau of Statistics, avec celle qui a été produite par une version modifiée de l'algorithme de Coombes.

EXTRACTO Se han utilizado algoritmos para ayudar en el diseño de geografías estadísticas que definan los agrupamientos de áreas para los que se recopilan datos oficiales. Típicamente, los agrupamientos basados en valores de parámetros diferentes o algoritmos diferentes no se comparan formalmente, pero pueden construirse estadísticas resumidas basadas en cada solución, algunas de las cuales se basan en principios establecidos difusos. Estos principios también pueden emplearse para hacer ajustes incrementales a soluciones, basados en diferentes criterios. En este estudio, adoptamos la metodología anterior para comparar la nueva geografía estadística aplicable a Nueva Gales del Sur, desarrollada por la Australian Bureau of Statistics, con la generada por una versión modificada del algoritmo de Coombes.

摘要 : 在统计地理学设计中人们引入一些算法来定义采集官方数据的不同区域

分组 。通 常情况下 ' 基于不同参数或者算法的分组方式之间不会进行正式比较 ' 但是我们可以基于每种方法构建统计概要 ' 其中有一些使用了模糊集合理论 。这些理论也可用来根据不同准则对方案进行增量调整 。本文中 ' 我们使用上述方法比较了澳大利亚统计局为新南威尔士州建立的新统计地理学和采用修订的Coombes算法 得到的统计地理学 。     

战略合作伙伴关系视野下总部经济发展互动关系的实证研究——以广州总部经济新一轮发展为例

战略合作伙伴关系（strategic cooperative partnership简称SCP）及总部经济已成为近年来人们关注的热点。文章从理论和实证的角度，讨论了战略合作伙伴关系和总部经济的涵义；提出了领域、主体、层面及规模等多角度的战略合作伙伴关系构建模式；展开了战略合作伙伴关系在提升核心竞争力和经济集聚、产业拉动、社会辐射等资源有效整合的效用分析；再此基础上进一步探索出战略合作伙伴关系与总部经济发展呈正相关的互动关系；作者还以广州越秀区总部经济新一轮发展为案例给出了相关的思路及建议。     

受限的弱相互作用费米气体化学势的研究

根据平均场近似——Hartee—Fock理论导出了弱相互作用费米气体所满足的薛定谔方程，并通过分离变量法求解得到能量本征值。在此基础上，采用数值求解研究受限的弱相互费米气体的化学势性质，探讨了粒子间相互作用对化学势的影响。