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This study aims to determine whether an understanding of chronic fundamental consumer motivations can help determine the mechanisms of willingness-to-pay for products online. To do so, it employs a simulated buying task on a fictional e-commerce site for a consumer product (branded either as a “new arrival” or a “classic”) to investigate the effects of two fundamental motivations (mate acquisition vs. self-protection) on willingness-to-pay for the product online. The primary focus of the paper to investigate the capacity of mate acquisition and self-protection motives to moderate the relationship between attitude toward the product and willingness-to-pay, as well as, the effects of the motives on willingness-to-pay are considered. Through regression and interaction effect analyses, it is shown that chronic fundamental motivation for mate acquisition is directly correlated with an increased willingness-to-pay for both product types, and it moderates the relationship between attitude toward a product and willingness-to-pay. Self-protection motivation increases willingness-to-pay for classic products but not new arrivals. By offering a rare look at chronic fundamental motivation in the consumer context and potentially being the first investigation of the moderating effects of fundamental motivations, the results mostly support the notion of predictable motivation induced behavioral tendencies. 相似文献
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数字资源的拥有者应该设计图书馆数字资源的防盗链方案,提升数字图书馆的防盗链能力。本文通过对数字图书馆的了解,进行数字图书馆防盗链设计的研究。 相似文献
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We analyze the formation of public good agreements under the weakest‐link technology. Whereas policy coordination is not necessary for symmetric players, it matters for asymmetric players; however, this fails in the absence of transfers. By contrast, with a transfer scheme, asymmetry may be an asset for cooperation. We characterize various types and degrees of asymmetry and relate them to the stability of self‐enforcing agreements. Asymmetric distributions of autarky public good provision levels (also representing asymmetric interests in cooperation) that are positively skewed tend to be conducive to the stability of agreements. We show that under such conditions, even a coalition including all players can be stable. However, asymmetries that foster stability (instability) tend to be associated with low (high) gains from cooperation. 相似文献
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针对无线通信中的物理层信息安全问题,在无线安全协作网络中提出了一种基于快慢速链路自适应融合的安全中继选择方法。该方法根据移动速度选择链路自适应类型,根据干扰节点对安全容量的“正”或“负”效应使用或不使用干扰节点,基于安全容量最大化准则进行中继选择。在此基础上,对所提安全中继选择方法进行了性能分析,推导了中断概率表达式。中断概率的仿真曲线和理论曲线很吻合,验证了理论分析的正确性。同时,仿真结果显示,相对于采用单一快速链路自适应,基于所提中继选择方法的安全协作通信系统具有更低的误码率和更大的安全容量,在“正效应”条件下干扰节点有助于提升系统安全容量。 相似文献
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Maria Carmen Galang Intan Osman 《International Journal of Human Resource Management》2016,27(13):1341-1372
The 1980s saw the need for change in the organizational role of human resource (HR) professionals, from the traditional employee champion and administrative expert to strategic business partner and change agent. The argument posited was that a more challenging environment compels organizations to turn to managing their HRs as a source of competitive advantage and that means an increasing business partnership for HR professionals. However, very few studies examine the execution of these multiple, sometimes contradictory roles, despite the risk that neglecting traditional roles endanger organizational performance in the long term. This five-country comparative study finds that multiple roles are at least moderately executed, and that these HR roles have different impact depending on the aspect of organizational performance. As well, a more challenging environment, defined here as legal constraints and industry challenges, generally does not have a significant moderating effect on the impact of the different HR roles on organizational performance. 相似文献
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虚拟企业伙伴选择方法的研究 总被引:2,自引:0,他引:2
选择正确的合作伙伴是虚拟企业组建的关键步骤之一,也是虚拟企业成功运作的首要前提。针对某一具体案例,从目前虚拟企业伙伴选择的几种典型方法入手,运用系统研究方法,对各方法的具体思路作一总结,并提出了各方法的适用范围、优势与弊端,同时,找出了它们之间的差异所在。 相似文献
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从设备的购置、转资、使用、维修和报废等5个环节入手,介绍了新形势下高职院校设备管理工作的一些经验做法,指出了加强设备管理人员培训的重要性。 相似文献