The impact of the antecedents of relationship development on Thai and Australian resort hotels guests

This study examines the differences in the antecedents of relationship development between Thai and Australian resort guests in Thailand. A modified form of the key mediating variable (KMV) model is used to frame the study. The study found that relationship quality (characterised by trust and commitment) has a strong positive impact on Australian and Thai guests’ loyalty and that both groups rely on similar factors when evaluating their long term loyalty intentions. However, cross cultural variation in the weights attached to each of these factors was evident. Australians value special treatment and social benefits, while Thais place more emphasis on communications and opportunistic behaviour. These theoretical insights can assist resort operators to manage guest relationships and to develop service standards that address the guests’ cultural needs.     

Effects of agency risks and procedural justice on board processes in venture capital-backed firms

This paper builds a model of the effects of agency risk and procedural justice in the boards of directors of venture capital-backed firms. Such boards are unique in that they consist of managers and outside owners with significant power and incentive to be highly involved in venture governance. The authors integrate agency theory and procedural justice perspectives to develop propositions regarding the effects of agency risk and board processes on the responses to poor performance and conflicts of interest. This integrated perspective suggests that factors that increase perceived agency risks will increase outsiders' tendency to focus efforts on monitoring and controlling board decisions and their propensity to resort to formal means to resolve conflicts. However, the authors suggest that through their effects on trust and positive attributions, fair procedures and interactions will reduce these tendencies. A discussion of the practical and theoretical implications of the proposed model concludes the paper.     

Corporate social responsibility: attributions,loyalty, and the mediating role of trust

This study investigates whether consumers’ perceptions of motives influence their evaluation of corporate social responsibility (CSR) efforts. The study reveals the mediating role of consumer trust in CSR evaluation frameworks; managers should monitor consumer trust, which seems to be an important subprocess regulating the effect of consumer attributions on patronage and recommendation intentions. Further, managers may allay the negative effects of profit-motivated giving by doing well on service quality perceptions. On the other hand, appropriately motivated giving continues to positively affect trust regardless of the performance of the firm on service quality provision.     

Re-examining online customer experience to include purchase frequency and perceived risk

This research examines the important emerging area of online customer experience (OCE) using data collected from an online survey of frequent and infrequent online shoppers. The study examines a model of antecedents for cognitive and affective experiential states and their influence on outcomes, such as online shopping satisfaction and repurchase intentions. The model also examines the relationships between perceived risk, trust, satisfaction and repurchase intentions. Theoretically, the study provides a broader understanding of OCE, through insights into two shopper segments identified as being important in e-retailing. For managers, the study highlights areas of OCE and their implications for ongoing management of the online channel.     

A two-dimensional model of trust–value–loyalty in service relationships

The study examines the relationships between consumer trust (cognitive and affective), perceived value (utilitarian and hedonic), and loyalty behavioral intentions (repurchase and advocacy) in a two-dimensional (affect- and rational-based) consumer–service provider model. It provides an alternative theoretical representation of consumer behavior in service relationships and implications for service providers about consumers' loyalty intentions. A mail survey analyzed by SEM supports the model of loyalty as a function of consumers' expressive and instrumental responses resulting from intrinsic and extrinsic perceptions of trust and heuristic and rational-based perceived value. Implications for designing loyalty programs are explored and future research opportunities recommended.     

Online purchasing tickets for low cost carriers: An application of the unified theory of acceptance and use of technology (UTAUT) model

This paper examines determinants of purchasing flights from low-cost carrier (LCC) websites. In doing so an extended unified theory of acceptance and use of technology (UTAUT) model is proposed building on earlier work by Venkatesh, Thong, and Xu (2012). The results, derived from a sample of 1096 Spanish consumers of LCC flights, indicate that key determinants of purchasing are trust, habit, cost saving, ease of use, performance and expended effort, hedonic motivation and social factors. Of these variables, online purchase intentions, habit and ease of use are the most important.     

The Impact of Involvement,Perceived Moral Intensity,and Satisfaction upon Trust in Non-Profit Relational Contexts: Processes and Outcomes

ABSTRACT

This study applies the basic concepts of relationship marketing, including involvement, knowledge, moral intensity, satisfaction and trust in the non-profit environment, specifically in a university setting. These relational concepts are employed in the development of a relational model used in an exploratory investigation. Results indicate significant relationships between the constructs, emphasizing the importance of relationship management for non-profit and public sector entities. Results, managerial implications and research implications are included.     

基于社会认知论的创业团队人际信任影响因素实证研究

本文将创业团队人际信任划分为认知型信任和情感型信任。然后，基于社会认知视角从成员主体特征、成员关系特征、创业团队文化和创业团队特征四个方面考察创业团队人际信任的影响因素，并运用相关分析和多重逐步回归分析法分别分析了各要素对创业团队中认知型信任和情感型信任的影响程度。研究结果表明：成员能力、成员正直、成员沟通、成员合作、成员竞争、团队行为规范、任务依赖性、角色期待性、目标明确性和成员异质性10个因素对创业团队认知型信任产生显著影响；成员善意、成员信任倾向、成员沟通、成员合作、成员竞争、团队价值观念、团队行为规范和目标明确性8个因素对创业团队情感型信任影响显著。     

创新方法应用影响因素研究评述与展望

在澄清创新方法概念的基础上,通过筛选研究文献,应用CiteSpace Ⅲ分析了国外创新方法研究的总体特征与规律、学科分布、热点主题及演化脉络,着重剖析了创新方法的前因影响变量与结果变量,结合科技接受理论,构建了以创新者信任与感知为创新方法中介变量的作用机制模型。最后结合研究不足,提出未来研究展望。     

The trust-control nexus in public private partnership (PPP) contracts

This study examines the trust-control nexus in the context of public private partnership (PPP) contracts. It draws on the literature and the case of two UK school PPP contracts with varying degree of trust among the partners to illustrate the role of control in building competence trust and goodwill trust, and how trust in turn affects control. Prior to entering into the PPP contract, under a condition of high risk and low trust, reliance was placed on formal control to evaluate competence trust for the purpose of selecting a preferred bidder, whilst goodwill trust, which takes time to evolve, played no role in the selection process. During contract implementation, formal control formed the basis for demonstrating competence and nurturing goodwill trust. Trust subsequently determined the extent of reliance on formal control and informal control. In the case of School 1, high level of trust led to a reliance on informal control which enabled partners to focus resources on solving problems, whilst formal control operated in the background. In the case of School 2, low level of trust and perceived lack of transparency led to a demand for additional formal control. This study adds to the trust-control literature by shedding light on how trust relates to control, in the context of long-term PPP contracts which are difficult to specify in advance.