失败学习对企业绩效的影响机制研究

已有文献认为失败学习对企业绩效具有重要作用，但失败学习通过何种途径促进企业绩效提升的研究并不完善。基于失败学习理论，引入资源拼凑和机会识别作为中介变量，构建失败学习影响企业绩效的多路径模型，探索失败学习对企业绩效的驱动路径及内在机理。实证结果表明：失败学习对企业绩效具有显著积极作用，资源拼凑和机会识别分别在失败学习与企业绩效之间起中介作用，资源拼凑和机会识别在失败学习对企业绩效驱动过程中存在链式中介作用，战略柔性能够强化资源拼凑与企业绩效之间的关系，并正向调节资源拼凑的中介作用。研究结论拓展了失败学习对企业绩效的影响路径，对企业复苏和成长具有重要启示。     

颠覆性技术识别与预测方法研究进展

为了把握颠覆性技术识别与预测方法研究进展，首先对颠覆性的内涵、特征和运行机制进行论述；然后，通过对已有文献进行系统梳理，将识别与预测方法分为5类，分别展开详述；最后，对各类方法进行比较分析。研究发现，已有颠覆性技术识别与预测方法仍处于发展的初期阶段，所有识别研究方法均围绕颠覆性技术的外部影响或内在特征中的某一方面展开，并未将二者有机结合起来。未来，应综合把握颠覆性技术内外部特征，构建全面、系统的识别与预测框架。     

基于延迟自相关特性的码速率测量技术

通信信号的识别与解调是通信侦察的重要研究内容，在通常情况下，通信信号的很多参数并不知道。本文介绍了一种基于通信信号码延迟自相关特性的码速率测量技术，并给出了码速率测量理论分析及基于硬件的实现技术，仿真和实验结果表明本方案具有较高的测量性能。     

创业企业风险识别与评价模型研究

本文分析了创业企业的成长过程及风险特点,建立了风险识别指标体系,据此提出了创业企业风险的静态模糊识别模型及动态模糊识别模型。     

Communication externalities in cities

To identify communication externalities in French cities, we exploit a unique survey recording workplace communication of individual workers. Our hypothesis is that in larger and/or more educated cities, workers should communicate more. In turn, more communication should have a positive effect on wages. By estimating both an earnings and a communication equation, we find evidence of communication externalities. In larger and more educated cities, workers communicate more and in turn this has a positive effect on their wages. Depending on the estimates, we find that 13 to 22% of the effects of a more educated and larger city on wages percolate through this channel.     

生物识别技术在内部控制中的应用

建立健全内部控制是企业生存和发展的基础,内部控制的发展迫切要求理论和方法上的创新与发展,生物识别技术是一种利用人体生物特征来进行身份识别认证的技术。本文以COSO委员会发布的《内部控制整体框架》为基础,分析生物识别技术与内部控制的关系,探讨生物识别技术在企业内部控制中的应用,并对生物识别技术在内部控制应用中的局限性进行分析。     

射频识别技术在商品储运领域的应用

文中介绍了RFID技术在商品储运领域中的优势,然后从危险品跟踪、集装箱跟踪、食品跟踪和仓库管理等方面列举了RFID在商品储运领域的典型应用,最后分析RFID在商品储运领域的应用环节。     

Processes of non-identification: Business school brands and academic faculty

This paper examines the internal implications of branding within higher education, a specific context which is dominated by the co-existence of strong professional logics and identity structures. We focus on how and whether academic faculty identify with the branding practices undertaken by their respective institution. The paper proposes a communicative perspective on brand identification to understand how academic faculty relate to and make sense of the brand. The findings, from responses of 65 faculty members at five business schools, indicate widespread indifference and non-identification with brand messages. Specifically, we identify four types of disconnects between faculty members and branding practices of their respective schools, namely ambiguity, emptiness, misalignment, and irrelevance. The evidence of these disconnects, we argue, suggests that the faculty members refrain from relating the brand to their own identities. Although individuals relate to discourses around the brand, these are often not internalized and do not thereby impact on their individual identity. Rather than navigating between identity tensions, they eschew identification altogether. We contribute to research on how branding works inside contemporary organizations – including higher education - through questioning the role of identity in branding processes seen as the management of meaning.     

Celebrity endorsements: Investigating the interactive effects of internalization,identification and product type on consumers’ attitudes and intentions

In line with Kang and Herr's work (2006), this research questions the ELM's contention that celebrity credibility serves foremost as a peripheral element in a persuasive communication context. Nevertheless, in a different light to the Kang and Herr's ‘either-central-or-peripheral-role’ of a source characteristic, this research advances that celebrity credibility plays concomitantly central and peripheral roles in a persuasive message context depending on product involvement and brand-purchase motive. Particularly, this research uses the notions of ‘source internalization’ and ‘source identification’ (Kelman, 1961) to theorize that source credibility can have a concomitant dual role (peripheral and central) in a persuasion context. More precisely, this research investigates the interactive effects of source identification and internalization with product involvement as well as brand-purchase motives on consumers' attitudes and intentions. Source internalization is predicted to have persuasive effects in the contexts of high-involvement as well as informational products. Source identification is predicted to have persuasive effects in the context of low-involvement as well as transformational products. The findings of two experiments show that celebrity credibility acts through only a single route (i.e., only internalization has persuasive effects) uniformly across different product involvement levels and brand-purchase motive types. We interpret these results with the lens of the ‘match-up’ hypothesis (Kamins, 1990).     

投桃何以报李:企业内外部社会责任对管家行为的影响机制研究

当员工感知到企业的善行,即企业善待员工或是积极履行对外部利益相关者的责任,是否会激发员工"舍己为公"的行为倾向,使其为了保护组织长远利益而牺牲个人短期利益呢?本研究依据社会交换和社会认同理论,通过524份有效样本进行实证分析,探讨员工感知的企业社会责任对"舍己为公"的管家行为的作用机制。结果表明,员工感知的内部和外部企业社会责任均正向影响员工的管家行为。责任知觉和道德认同分别在员工感知的内部企业社会责任与管家行为、员工感知的外部企业社会责任与管家行为间起中介作用,且责任知觉和道德认同的中介作用没有显著差异。