层次分析法在家具企业营销竞争力评价中的应用

随着家具企业竞争力比拼逐步聚焦于营销竞争力,如何对家具企业营销竞争力科学合理的评价就显得尤为重要.将AHP引入家具企业营销竞争力评价中,重新构建了评价结构模型,并通过评价过程中三个关键问题的论述,提高评价家具企业营销竞争力的有效性,为家具企业保持和提升营销竞争力提供努力的方向.     

Structuring an effective human error intervention strategy selection model for commercial aviation

Flight safety cannot be compromised. Thus, commercial airlines should constantly develop safety management strategies to mitigate the diverse hazardous factors in flight operations. Given the constraint of organizational resource, a commercial airline may not have sufficient resources to implement all the necessary strategies simultaneously. This study uses a well-structured process to develop a qualitative evaluation model that will enable airlines to identify human errors and select an intervention strategy with the highest success potential. To clarify the decision problem, the Human Factors Intervention Matrix framework is utilized to construct the decision hierarchy. The Analytic Hierarchy Process is then used to attain the priorities of potential alternative strategies for various unsafe acts. Finally, Zero-One Goal Programming models are formulated to select an optimal portfolio based on the specific target and the available organizational resources. An empirical study is presented to illustrate the application of the proposed model. According to the results of the combined model, an optimal portfolio, including the intervention approaches of organizational/administrative, human/crew, and operational/physical environment, can remediate four unsafe acts, namely, decision errors, skill-based errors, perceptual errors, and violations, under resource constraints of the organization.     

A fuzzy comprehensive evaluation algorithm for analyzing electronic word-of-mouth

This study evaluates tourism experiences shared through electronic word-of-mouth (eWOM) across four Chinese attractions. The objective is to develop a framework for evaluating eWOM by constructing an indicator system and implementing an analytic hierarchy process with the use of a fuzzy comprehensive evaluation algorithm. This framework is achieved by mapping more than 6000 websites related to Chinese tourism attractions and filtering over 200,000 useful reviews to measure service performance. Results indicate that ecological–biological attractions failed to make tourists feel “very satisfied” in various aspects, such as overall evaluation, infrastructure, traffic, natural environment, and social environment. Overall, the study contributes by presenting a framework that can be adopted by tourism researchers and industry practitioners to understand tourist preferences and evaluate service performance to improve service quality.     

利用层次分析法建立图书馆的图书利用率模型

根据图书馆的图书借阅状况,利用层次分析法建立图书利用率模型,给出图书利用率的计算公式,从而给出图书的使用效果估测,为管理者对图书投资和采购提供决策。     

Managing solid waste in small hotels

Collectively, small hotels constitute a significant solid waste management (SWM) problem. Little research has focused on the SWM practices of small hotels. In the United Kingdom, much of the solid waste generated by small hotels goes to landfill. This study uses a constructionist approach to investigate SWM issues in small hotels in a local authority in Wales and examines the role of the public sector in helping small hotels manage their solid waste effectively. The results revealed that only a minority of small hotels were considering the adoption of sustainable SWM practices, either because hoteliers felt negatively about sustainable SWM alternatives or perceived challenges – an issue which necessitates government intervention. At the time of this study, the public sector provided only very modest services to enhance SWM practices. This study proposes a best practice model for the public sector to encourage small hotels to manage their solid waste effectively, in order to reduce or even eliminate waste for landfill. Local authorities' support is required to make waste management hierarchy options more accessible to small hotels and should incentivise better waste management through increasing the gap between the costs of landfill and recycling waste.     

Reciprocity in Ranked Relationships: Does Social Structure Influence Social Reasoning?

Many economic and evolutionary theories have modeled cooperation as the evolutionary outcome of decisions made by autonomous, self-interested agents operating in a social vacuum. In this paper we consider the implications for cooperative interactions when prior social structures and corresponding social norms exist. In particular we investigate the influence of social rank/status on perceptions of fairness and tolerance of cheating. We review evidence from a series of experiments employing the Wason selection task (a test of conditional reasoning) and the ledger task (a decision making task) suggesting that people cued to adopt a perspective of high social rank are more tolerant of cheating and simultaneously believe that they have been more fairly treated (even when cheated) than people cued to adopt a perspective of low social rank. However, the evidence also suggests interesting cross-cultural differences in perceptions of fairness and tolerance of cheating in ranked relationships. This revised version was published online in August 2006 with corrections to the Cover Date.     

Differentiation Among US Colleges and Universities

Colleges and universities in the US differ markedly in their access to economic resources. National data are used here to describe the resulting hierarchy that's reflected in schools' spending on their students, the prices those students pay, and the subsidies they get in consequence. Both historical data and projections based on recent institutional saving suggest that economic disparities among institutions and their students are increasing. In a final section, the paper asks what to make of this: what we can say about the right degree of institutional disparity – whether we have too much, too little, or about the right amount of differentiation.     

用层次分析法构造信托公司定性评价模型

定性因素的权重难以通过纯计量方法得出。由于层次分析法可以避免专家判断的不一致性，可以用这种方法来解析专家问卷并得出定性权重。在商业银行构造信托公司内部信用评级的定性评价模型时，首先是确定信托公司定性评价指标框架，接着根据指标框架设计并发放调查问卷，然后再根据问卷调查结果得出各层评价目标的判断矩阵，从而求出各定性因素的权重向量，最后综合各层次权重就可以得出各定性因素在整个定性评价体系中的权重分配。     

马斯洛需求层次理论在干部培训中的应用

文章从完善参训机制、改革培训内容、创新培训模式、强化培训服务等方面阐述了马斯洛需求层次理论在干部培训工作的应用,从而为提高干部培训工作科学性和实效性提供一定的理论基础和应用研究。